Our Services
We bring a robust, repeatable approach to innovation and customer-centred maturity.
We work across three key service levels with a focus on the design of an overarching Experience Strategy, human-centred Service Design, and the User Experience (UX) Design. We deliver high-value outcomes to customers, stakeholders and employees through human-centred innovation and design approach driven by our Strategic Insights.
Strategic Insights
We produce Strategic Insights by applying a rigorous evidence based approach to bring clarity to a problem space and surface opportunities for human-centered innovation. We create the tools to communicate the insight in a tangible and engaging way, that enables organisations to make insight led decisions when developing, designing and delivering new products and services.
Experience Strategy
We create the Experience Strategy to share a vision of the future, informed by our strategic insight and co-designed with customers, partners, and employees. We communicate a vision of the future experience and guidelines in regard to the overarching experience and principles for the customer’s end-to-end interaction with and organization or brand.
Service Design
We co-design the future state service experience by articulating the front-stage service interaction and back-stage capabilities across people, systems and processes. Our Service Design methodology is used to innovate and create a new service, improve an existing service or used in part to inform the design of the Experience strategy.
User Experience Design
We use our User Experience Design methodology to design the interaction between customer and digital touchpoints when the customer is trying to complete a task. Our solutions are informed by user insight and designed to support user tasks, interactions, needs and expectations. We build, test and learn through rapid iterative design and testing of prototypes.
Solutions
We tailor our engagements to the needs and objectives of our clients. We work in partnership with them to accelerate results, solve complex problems and increase customer advocacy and employee engagement. We have created solutions to solve common organisational problems and to meet the needs and direction of our clients.
We offer the following solutions to build innovation and customer-centred maturity:
Find unarticulated customer needs
Use prototypes to refine and validate ideas
Use experience journeys to create value
Build customer-centred design skills
Create a future state vision to support change
Decision-making tools to guide strategy